Frequently Asked Questions
Everything you need to know about manufacturing your custom formulations with Latitude.
Getting Started
Latitude is for established brands, start-ups, and social sellers who are ready to manufacture their custom, compliant formulations at scale.
If you're looking for a true partner—not just a vendor—who will guide you through the process and help you avoid costly mistakes, you're in the right place.
No. We work with brands who have an existing formula (and want to replicate or improve it) as well as those starting from scratch.
If you have an idea and an audience, we'll help you turn it into a real product.
That's exactly why we're here. You'll work directly with our expert formulators (not just salespeople) who will guide you through every step—from concept to launch.
No pressure. If we're not the right partner for you, we'll tell you upfront—and we'll point you to resources that can help you get ready.
Formulation
Yes. We reverse engineer products all the time. As long as you can provide a sample and the ingredient list, our chemists can replicate—or improve—your product, even if your current manufacturer won't release the formula.
Process & Timeline
From discovery call to first production run, the process typically takes 3–6 months. This includes formulation, sampling, the right packaging, and manufacturing.
But we'll give you a realistic timeline based on your specific project.
We don't handle fulfillment in-house, but we can connect you with trusted fulfillment partners who integrate with Shopify, Amazon, and other platforms.
Pricing & MOQ
Our MOQ is 2,500 units per SKU for your first production run. You don't need to be selling that many units per month—many brands order 2,500 units to cover several months of sales.
There is a $4,100 formulation fee for custom development or reverse engineering.
Most brands invest $20,000–$25,000 for their first production run (2,500+ units, including packaging).
Compliance
Yes. All our formulations and processes are MoCRA compliant. We handle compliance so you don't have to think about it.
About Latitude
Latitude was built by founders who've scaled viral brands. We know what it's like to be in your shoes, and we're committed to over-communication, transparency, and partnership.
You'll work with expert formulators when you need to, and you'll never be left in the dark.
We've Been in Your Shoes. That's Why We Built Latitude.
Latitude was founded by brand builders who experienced the same frustrations you have: manufacturers who ghost you, inconsistent quality, feeling trapped by someone else owning your formula, and the stress of scaling fast.
After building and scaling our own brands, we realized the manufacturing partner we needed didn't exist—so we created Latitude to be the partner we wished we'd had.
What We Believe:
- Manufacturing should be a partnership, not a transaction.
- Radical transparency, clear timelines, and honest communication are non-negotiable.
- Every brand deserves a custom, compliant product that reflects its unique vision.
Our Mission:
To help ambitious brands manufacture custom, compliant products at scale—without getting stuck, ghosted, or left behind.